Good to Great and the Social Sectors

How can you move your organization from Good to Great?
Management guru Jim Collins' first book described the steps a business or corporation had to take to move from good to great. This short pamphlet takes the model he developed for the business world and translates it into workable principles for non-profits.
Collins claims that greatness is a matter of conscious choice and discipline and identifies five key factors for success:
- Defining success through clearly stated outputs and distinguishing between inputs/outputs;
- Leadership: getting things done within a diffuse power structure through consensus building and professional will;
- Getting the right people on board;
- Identifying the intersection between what you care deeply about and what you can be the best at;
- Building momentum by building the brand.





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